PUBLIC INFORMATION PROFESSIONAL

JOB FAMILY: 3210
OVERTIME PAY ELIGIBILITY: Usually exempt (exempt status requires analysis documentation)
EFFECTIVE DATE: 07/01/99

Scope of Work:

Individuals assigned to positions in this job family are responsible for the design, production, and dissemination of communication and information about agency
activities and programs.

Examples of Duties:

• Plan and provide management direction over public relations activities
• Direct and produce video products, audiovisual, and other electronic media
• Schedule, promote, and provide management direction for operations of an auditorium or performance facility
• Plan and supervise technical operations of a performance facility
• Administer a broadcasting system including radio and closed circuit television systems
• Plan and direct programs such as alumni relations, public relations, community relations, high school relations and fund raising
• Prepare informational material for release in a wide variety of media, including news releases, photos, reports, video, and electronic files
• Research information from professional and technical sources
• Direct the gathering of data, information, composition of news items and development of informational projects
• Develop and establish methods of presentation of programs and services
• Develop and implement policies and procedures, approve budget expenditures, monitor time and material costs
• May supervise employees performing similar work

Minimum Qualifications to Enter Family:

Requires a Bachelor degree in an appropriate field, or an Associate degree and three years of directly related work experience.

Exception: The employing institution may substitute directly related work experience or education for minimum qualification requirements with written justification.

Note: The duties listed are not intended to be all-inclusive. Duties assigned to any individual employee are at the discretion of the appointing authority.